iGaming Pay-Per-Click Campaigns That Deliver FTDs
At iGaming Agency we are a data-driven, passionate and friendly team who provide excellent service to our clients. Our diverse portfolio of casinos, sportsbooks and affiliates is a testament to this fact. We have a decade of experience dealing with paid ads campaigns with Google, Microsoft and social media platforms.
A Clear Strategy For PPC Growth
Betting PPC can be a costly and challenging endeavour. To keep your investment profitable, we take the time to understand what you’re trying to achieve – increased revenue or maintaining current success levels in an ever-changing marketplace!
Our approach will review everything about your existing paid search campaigns. Start with conversion tracking and understanding your targets regarding return on advertising spend (ROAS) and margin data.
Typically our service will begin with reviewing your account by campaigns, ad group and keyword level, analysing performance, budgets and bidding strategies.
We’ll ensure goals are clearly defined before we review the target audience, search query reports, negative keywords, ad copy and calls to action and landing pages.
Extensive keyword research will also help identify gaps in your paid strategy, and we’ll look to create new campaigns and ad groups as and when required.